It is widely assumed that the consumer credit card industry will be the next economic shoe to fall. In an attempt to avert another bailout, I was wondering what could be done by the affected companies, consumers, or both, to avoid, or at least significantly soften, this oncoming blow. This is what I think could temporarily help the consumer and the industry enough in the short term until a more viable environement evolves.
Allow consumers to enter into a short period of interest-only payments, with conditions, as follows:
- Consumer can agree to three-, six-, 12-month programs
- Terms of account are frozen in place for this period (company can not change rates, except in cases of normal terms of spread + prime (or LIBOR).
- Credit line remains in place (but suspended for use) for this period
- Is NOT reportable as negative to credit bureaus
- Failure to pay on time by consumer unfreezes this program and subjects consumer to normal actions by company.
My thoughts on this come from what will likely be consumers’ inability to pay a full minimum payment. In many cases, an interest-only payment is affordable. If the companies allow this approach, they still get the profit paid to them, the consumer avoids negative credit reporting, and both the consumer and company lay the groundwork for future business with each other.
During this period, the consumer needs trust from the company to not adversely affect their obviously tenuous financial situation, by not raising rates based on anything other than fluctuations in the prime or LIBOR rate. They also can not close down the credit line during this period of interest-only payments. If the consumer has gone totally-ugly on their other credit accounts, that can be an exception, but going into an interest-only agreement would not be grounds to close the account’s credit line down. Suspending the line should be expected, though (more on that below).
The company needs trust from the consumer to continue to keep their account current, which can be made by the interest-only program and its conditions. The company also should be able to have an expectation that the consumer can not take advantage (in a malicious way) of this by charging up the account balance. That is the reason for the suspension of credit. Additionally, although the company is receiving interest-only payment, they are being paid pure profit without having to provide additional credit via consumer purchases. In light of this, the company does NOT have the ability to report this consumer negatively to the credit bureaus.
Both parties, however, need their own restraint in this program. The consumer does not have access to their credit line during this period. They are effectively being given a chance to not have their life dictated by bad credit. This is a chance via an opportunity that really should not exist. The companies, however, have shown that they, too, need to be kept in check in these moments of opportunity. An interest-only payment does not allow the comapanies to permit the consumers to continue to charge and pile up their balance. That would only continue the vicious cycle that got all of us here today.
That was my thought over the weekend. What are yours (on this or your own program)?
Tags: Consumer Credit, Credit Cards, economy